It didn’t take Toby Price long to make a name for himself in international rally-raid circles when he rode to third place in his Dakar debut in South America in 2015. A year later, he was a member of the Red Bull KTM Factory Racing team and became the first Australian to win the Dakar in just his second attempt!

The logical favourite in 2017, Price broke his leg on stage four. The healing process was slow and he headed to the start of his fourth Dakar with little preparation and having not competed in a single race since the crash. In these conditions, his third-place result in 2018 year was an incredible achievement. Toby went on to win the Morocco Rally & become the 2018 FIM World Rally Champion.

Toby came into the 2019 Dakar Rally as a firm favourite but was handed a major wrist injury just 4 weeks out from the event. Toby’s underwent surgery and had screws put in his wrist and was touted as a long shot of being able to win the Dakar, let alone finish the gruelling race. Many people had written the Aussie off, but after 10 gruelling pain-filled days of desert racing, Toby was victorious in holding “Felix”, the 2019 Dakar Trophy, above his head for the second time in his short and successful career.

Toby returned to Austria with KTM for training prior to the 2021 Dakar Rally in Saudi Arabia and the Aussie had a great start to the Rally, taking out Stages 1 & 3 and leading half-way through the Rally at the conclusion of Stage 7. The Australian Bush Mechanic put his skills on display, after not being able to change or swap a damaged tyre due to the marathon stage rules. Against the odds, Price carried out a makeshift repair with duct tape and zip ties before taking on the 709km Stage 8 where he finished 2nd. Disaster struck on Stage 9 where Toby suffered a fall around the 155km mark, breaking his collarbone, shoulder and hand. Toby returned to Australia for surgery and while recovering Toby bought his world-first Mitsubishi Triton body & brand new TSCO Built Trophy Truck down under and revealed his creation.

Proving exactly why he is the King of the Desert, Toby wrote himself into the history books, by becoming the first person to win both the bike and car category at the Finke Desert Race in a record-breaking time of 03:22:31.7.

Following a tough start to the 2022 Dakar Rally when a navigation issue on Stage 1 cost him a considerable amount of time, Price delivered day after day of solid results to fight his way back to finish 10th. Returning as King of the Desert once more, Price secured a Prologue win and claimed his 2nd win at Finke in the Trophy Truck with ease, beating his own record breaking time from 2021.
Toby also joined Paul Weel’s Team Australia driving at Vegas to Reno, Baja 400 and Baja 1000.

At the 2023 running of the Dakar Rally in Saudi Arabia, Price produced an incredible performance over the course; securing a prologue win, 10 top-five stage results and finishing as runner-up secured his 6th Dakar Trophy.