Jack’s ‘Send at the Bend’ set the foundation for what would be his top performing post for 2022, given Jack competes at the panicle of 2-wheel Motorsport for a Factory Team, the point of difference on a week to week aspect is none existent due the consistency of branding. With the ASBK not being a contracted MotoGP event, Owlpine Group had the ability to leverage the partnership between Jack Miller and Caterpillar Inc by establishing a dedicated Caterpillar Inc livery across the Motorcycle and Leathers.
The combination of providing Jack’s audience with something out of the ordinary in collaboration with the iconic CAT branding and colour scheme threw Jack’s audience into a double-tapping frenzy!